Tag Archives: marketing

Will Karl Lagerfeld’s ‘Hard-Copy-Only’ Publication Be Relevant to Market?

Fashion designer extraordinaire Karl Lagerfeld recently announced that he is going into the newspaper business. The Karl Daily is expected to launch later this month in Europe and Asia, according to Women’s Wear Daily. The publication, which is being touted by some as the soon-to-be-the-largest in the industry, will be available in only a hard-copy format.… Read More »

Is Attention-Seeking Sports Uniform of Cycling Team PR Coup or Blunder?

I double-checked to ensure that I was not reading The Onion, seeing an ad for a gentlemen’s club or that an NFL team’s cheerleaders just got a new uniform, before commenting on these attention-snaring outfits of the Columbian’s women’s cycling team. What blows the flame off my candle is that the design was approved in the first place.… Read More »

Fashion that!

“You can fool all the people some of the time, and some of the people all the time, but you cannot fool all the people all the time.” Abe Lincoln’s high beams were on when the sixteenth president of the U.S. said that one. If you factor in the Internet, Lincoln’s quote may require a… Read More »

A 9/11 Memorial: Interview with Gary Marlon Suson, Official Ground Zero Photographer of FDNY

This is probably the best story ever published on JustLuxe and hardly anyone knew about it. Since it had absolutely nothing to do with expensive goods, exotic vacations, high-end automobiles,  couture fashion, or anything resembling the high life, an editor criticized me for submitting it. The luxury-lifestyle magazine did not know what to do with… Read More »